Highlights
The two-year program aims to provide students with an overview of a business framework and the functionality of various business models
Encourages students to employ strategic thinking tactics to improve organisational core competencies
Focuses on modules such as marketing, information technology, economics, business laws, organisational behaviour, etc
Provides practical application of management principles through a case study methodology
Offers the ability to analyse business strategies and models
Offers inroads into understanding how to manage any business at a fundamental level and optimise its value and functioning
Outcomes
Understand various business economic frameworks
Master concepts to broaden and deepen the fundamental knowledge and business thinking models
Combine management practices and theories with principles of marketing, economics, accounting, operations management, and finance for solving business problems
Get the proficiency to analyse business data, understand insights and showcase diagnostic problem-solving skills in order to support management decision-making
Implement and coordinate organisational activities through effective leadership and team skills
Assess the impact of global competitive environments to formulate effective business strategies to manage them.
| Semester 1 |
Semester 2 |
| Management Theory and Practice |
Business Communication |
| Organisational Behaviour |
Essentials of HRM |
| Marketing Management |
Business Law |
| Business Economics |
Strategic Management |
| Financial Accounting & Analysis |
Operations Management |
| Information Systems for Managers |
Decision Science |
| Semester 3 |
Semester 4 |
| Organisational Theory Structure and Design |
Corporate Finance |
| Cost and Management Accounting |
Sales Management |
| Consumer Behaviour |
Entrepreneurship and Venture Capital Management |
| Project Management |
Business: Ethics, Governance & Risk |
| Digital Marketing |
Research Methodology |
| International Business |
Project |
Get an edge over the competition with the right tools and resources, to forge a successful business management career. The program prepares you to take up various roles such as:
Eligibility
Bachelor’s Degree (10+2+3) in any discipline from any recognised University or an equivalent degree recognised by Association of Indian Universities (AIU) with minimum 50% marks at Graduation Level.
Bachelor’s Degree (10+2+3) in any discipline from any recognised University or equivalent degree recognised by Association of Indian Universities (AIU) with less than 50% marks at Graduation level and a minimum of 2 years of work experience.
