Digital Marketing
Highlights
Outcomes
| Semester 1 | Semester 2 |
| Module 1) Cultivate: Revisiting Marketing Concepts & Introduction to Online Media | Module 1) Consume: Conversations With Content |
| Module 2) Catch: Marketing Framework For The Connected Consumer | Module 2) Close: Optimising For Conversions |
| Module 3) Connect: Marketing To The Connected Consumer | Module 3) Continue: Building Loyal Consumers & Driving Brand Advocacy |
| Module 4) Simulation: Mimic Pro | Module 4) Simulation: Mimic Social |
Get an edge over the competition with the right tools and resources, to forge a successful business management career. The program prepares you to take up various roles such as:
Eligibility